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People of Influence: No 11 Brad Drewett

   

The Tennis Space: People of Influence:
Number 11: Brad Drewett

Sphere of influence: Men’s tennis

What he has done
The newly-appointed executive chairman and president of the ATP World Tour, Drewett’s highest accolades within the ATP were as CEO of the ATP’s International Group (operations in the Middle East, Asia and Pacific regions) since 1999, and tournament director of the season-ending finale, currently known as the Barclays ATP World Tour Finals, since 2001. A former pro who won two singles and seven doubles titles during his career, Drewett’s greatest asset is his likeability, which will serve him well in a role where he has to be friend to grand slam champions, journeymen, tournament organisers, sponsors, broadcasters and the fans.

What he wants to do next
Having walked straight into the threat of a player strike barely two weeks into his new role, 53-year-old Drewett knows there are problems to be solved, particularly in relation to the calendar and prize money, and has insisted that it is his job to represent them. But he has also maintained that men’s tennis is in an “unbelievable position – arguably the best ever”, and so will be looking to maximise growth and exposure, both in the public sphere, and among tournaments and sponsors.

Among Drewett’s biggest supporters is Roger Federer, President of the ATP Player Council. “Brad is a very experienced executive and has been an effective leader within the ATP for many years,” Federer has said. “He understands the global nature of the business as well as the complexities of dealing with all of the Tour’s stakeholders.”

Did you know?
Twice the Australian Open boys’ singles champion (in 1975 and 1977), Drewett became the third-youngest Australian Open quarter-finalist in the Open era when he reached the last eight in Melbourne at the age of 17 years and five months in 1975.